Author Archives: Ashok Kamal

The Rise of Green Gamification

Posted on February 5, 2013 by Ashok Kamal

Who said going green had to be boring? Maybe the same people who believe games are just entertainment. Both myths are being shattered by the growing phenomenon of green gamification – the use of games to make sustainability fun and … Continue reading →

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Inspiration Capital

Posted on October 16, 2012 by Ashok Kamal

Social entrepreneurship heals one of the world’s most unfortunate – and common – ailments: hating work.  While too many people see their job as a necessary burden on the path to a paycheck, the social entrepreneur’s journey is a reward, … Continue reading →

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Fun Before Green, Except … No Exceptions

Posted on July 2, 2012 by Ashok Kamal

In many ways, last week’s Gamification Summit (G Summit) in San Francisco marked a turning point in the development of gamification. G Summit speakers and participants celebrated gamification’s integration into every business function, the increasing sophistication of gaming science and … Continue reading →

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Gamifying Sustainability: The Carrot Beats the Stick

Posted on June 1, 2012 by Ashok Kamal

This post previews Bennu’s “Gamifying Sustainability” panel at Sustainable Brands ’12. Continue reading →

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Social Media Week: Food for the Mind, Body & Soul

Posted on February 23, 2012 by Ashok Kamal

Bennu CEO, Ashok Kamal, recaps Social Media Week and the gamification theme. Continue reading →

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Green Gamification

Posted on November 3, 2011 by Ashok Kamal

Games are like ketchup: widely loved and diversely applied, with an appeal rooted in childhood. In fact, a new report reveals that over 90% of U.S. kids aged 2- 17 are gaming today. Yet the gaming generation has been on … Continue reading →

Posted in Clean technology, corporate social responsibility, gamification, gaming, green, recycling, sustainability, video games | Tagged , , |

Greening Is A Team Sport!

Posted on October 14, 2011 by Ashok Kamal

This article summarizes the nature and significance of Waste Management’s landmark investment in Recyclebank. Continue reading →

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Blue is the New Green

Posted on June 14, 2011 by Ashok Kamal

 Did you know that 70% of the world’s oxygen comes from the ocean? Or that 97% of the biosphere is in the sea? The oceans also absorb much of our carbon dioxide and hold 97% of the earth’s water. Every … Continue reading →

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Greening for Survival

Posted on February 25, 2011 by Ashok Kamal

For decades, it has been clear that sustainability is necessary to ensure the Earth’s survival. Now the green imperative has expanded from environmental activists to boardroom executives. The business community is confronting both a call to action and stark ultimatum: … Continue reading →

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The Diploma Divide: America’s Dropout Epidemic

Posted on November 11, 2010 by Ashok Kamal

America is in the midst of an education crisis and New York City is ground zero. The recently released documentary, “Waiting for Superman,” sheds light on many gross inadequacies of public schools throughout the country. The film provides a poignant … Continue reading →

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